Normally when an AD says this I don't get my hopes up too high and never hear about the rough again. To SooJin's credit she came back a couple of weeks later and said she had an article on Equity which would be a perfect fit for the concept but there was one hitch...The format was different and I had to reshape the layout. I said no probs. I've always found coming up with concepts to be the hard bit of the job. Resizing an existing concept was a breeze.
Monday, June 21, 2010
SECOND GO ROUND'S THE CHARM/ Christopher Nielsen
This was a recent job for SooJin Buzelli for the online mag ai5000. It all started out as a completely different job for PlanSponsor magazine which SooJin also art directs. I submitted 5 ideas including the one below for an article on healthcare reforms but we ended up going for a different concept. However she really liked the skull and said she would keep it in mind for something else if it was appropriate.
Normally when an AD says this I don't get my hopes up too high and never hear about the rough again. To SooJin's credit she came back a couple of weeks later and said she had an article on Equity which would be a perfect fit for the concept but there was one hitch...The format was different and I had to reshape the layout. I said no probs. I've always found coming up with concepts to be the hard bit of the job. Resizing an existing concept was a breeze.
Normally when an AD says this I don't get my hopes up too high and never hear about the rough again. To SooJin's credit she came back a couple of weeks later and said she had an article on Equity which would be a perfect fit for the concept but there was one hitch...The format was different and I had to reshape the layout. I said no probs. I've always found coming up with concepts to be the hard bit of the job. Resizing an existing concept was a breeze.
Labels:
art director,
concepts,
roughs,
skull,
soojin buzelli
Sunday, June 20, 2010
Shanghai Expo / Nigel Buchanan
Wednesday, June 9, 2010
The Three Loves of Persimmon - Sonia Kretschmar
Happy to announce that the latest book for Cassandra Golds, for which I have done the cover, has just been released by Penguin Australia (I also illustrated the covers of her previous novels "Clair de Lune" and "The Museum of Mary Child".
"Persimmon lives a solitary life, pouring her passion into the florist shop she owns in the underground railway station. Her only companion is Rose, a talking cabbage. Intriguing young men come and go but Persimmon has yet to find the love of her life.
Several levels beneath Persimmon's shop lives a mouse called Epiphany. Epiphany has a questing mind. She wants to know what lies beyond the dark tunnels of her home. As in all good fables, Persimmon and Epiphany are destined to meet. And when they do, life will never be the same again."
Subscribe to:
Posts (Atom)